Tell Them No Woman Died Because I Was Coward ---Guggenheim
Washington Times
"Tell her, Johnson," the steward related, "that I played the game straight to the end and that no woman was left on board this ship because Ben Guggenheim was a coward. Tell her that my last thoughts will be of her and our girls."
Guggenheim then, according to Johnson, lit a cigar and sauntered up to the boat deck and was engulfed with the ship.
[Note: There seems to have been no steward by the name of "John Johnson" on Titanic.]
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Benjamin Guggenheim
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Mark Baber