How did the studios figure out which studio would do the distributing?

Dan Kappes

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Sep 26, 2018
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This film was a joint production between Paramount and 20th Century Fox.

Paramount handled the US release and Fox handled the international release.

Even the DVD/Blu-Ray copies are by Paramount in the US which has the Paramount logo at the beginning of the film and by Fox in countries like the UK which has the 20th Century Fox logo at the beginning.

A comparison between the British and American DVDs can be found here: Titanic (Comparison: Old Version - New Version (2012)) - Movie-Censorship.com

Why did Paramount decide to distribute the film in the US, but not Fox?